PRICES STARTING AT

$4,499*

The Bullet 350 isn’t just a motorcycle; it’s a journey through time, 

As the longest-running motorcycle model in history, it connects you to the golden era of motorcycling while delivering modern reliability and comfort. Backed by Royal Enfield’s legacy of continuous operation since 1901, the Bullet 350 is more than a bike—it’s a piece of motorcycling history.

Reliability You Can Trust

Ride the Bullet 350 with confidence, knowing it’s supported by a 3-year unlimited mile warranty and roadside assistance program. Whether you’re commuting or exploring distant roads, Royal Enfield ensures you’re backed by unmatched dependability. Wherever your journey takes you, the Bullet 350 is built to keep you moving with peace of mind.

At Throttle Company, we’ve been proudly serving the Columbus community with a passion for motorcycles for years. As the largest Royal Enfield dealership in the area, we offer more than just a great selection – we provide personalized service tailored to your needs. Our experienced team takes the time to understand your riding preferences and will help you find the perfect bike, from the legendary Bullet 350 to our full range of Royal Enfield models.

We’re not just another dealership – we’re a part of the local community. We believe in supporting local riders with expert advice, top-quality service, and a welcoming atmosphere. Whether you’re a seasoned rider or a new enthusiast, choosing Throttle Company means joining a local family of riders who share your passion for adventure.

When you choose Throttle Company, you’re not just buying a motorcycle – you’re making a smart investment in your riding experience, backed by the best local expertise.

Come visit us today and discover why we’re the go-to Royal Enfield dealership for riders across Columbus and beyond.

Throttle Company is a great local bike shop here in Columbus, in a really cool store. They’ve been very welcoming to me as a new rider and answering my questions. They show care and genuine regard for their customers; they didn’t even charge me for an issue that took hours of their time to investigate for which I am very grateful. Also check out their social events and rider demo days on their website. Nice selection of gear as well.

I can not say enough good things about The Throttle Company. I’ve been there 3 times and have came home with 2 Royal Enfields. The first time was for a Royal Enfield Himalayan. I LOVE this motorcycle!!!!

The second time my wife wanted to look at a Royal Enfield classic 350. She’s not been on a motorcycle in nearly a 1/4 of a century. But she wanted to get back into riding since we’ll be empty nesters shortly. When I mentioned that my wife was the one looking for a motorcycle I instantly became invisible. They talked to my wife with respect. Didn’t talk down to her. Went into detail with every question she asked. No matter how basic. After about an hour, my wife settled on a Meteor 350. She LOVES IT.

The next week we brought it home. The paperwork process was clean and efficient. And anytime I called/emailed with a question it has been answered PROMPTLY, WITHOUT a condescending attitude. They have a good supply of maintenance parts on hand for diy people. This is BY FAR the best dealership I’ve EVER dealt with!

Stopped by for the first time this morning for a doughnut and coffee meet and greet. Spoke with several employees who were all friendly and easy to engage with. I was even offered a test ride within 5 minutes, virtually unheard of in an industry that shies away from test rides even for dedicated buyers, let alone out-of-town tire kickers. The store is very well stocked with bikes and accessories, much more so than its size would suggest, and the aesthetic and branding are some of the best I’ve ever seen. 10/10.

Great shop for modern Royal Enfields and vintage bikes! Good riding and lifestyle apparel selection, especially for female riders. Highly recommend stopping by!

Cool shop—great people. They helped me out in a pinch without hesitation and without knowing who I was… they love the Royal Enfield brand and what it’s about. If you’re anywhere in the greater Columbus area, I wouldn’t think twice about going here.

Even if you’re not anywhere near Columbus, it’s worth the trip—I stopped in from New Jersey.

Ready to see for yourself? Come visit us today and find out why we’re the top choice for Royal Enfield enthusiasts!

FINANCING AS LOW AS 1.99% APR ON SELECT 2024 & 2023 ROYAL ENFIELD MODELS: 

*All offers are subject to credit approval by FreedomRoad Financial. Tier 1 & 2 are eligible. 

OR

Free Freight

A $495 VALUE*

*Freight costs will be reimbursed to the dealership, and the savings will be passed onto the customer.

MODELS ELIGIBLE FOR THIS OFFER:

• 2023 & 2024 Hunter 350

• 2024 Bullet 350

• 2023 & 2024 Classic 350

• 2023 & 2024 Meteor 350

• 2023 Scram 411

• 2023 Himalayan 411

• 2023 & 2024 INT 650

• 2023 & 2024 Continental GT 650

• 2024 Super Meteor 650

• 2024 Shotgun 650

Financial Offer Disclaimer:

*This offer applies to new, untitled 2023 Royal Enfield Scram 411 and Himalayan 411 models, 2023 and 2024 Hunter 350, Classic 350, Meteor 350, INT 650, and Continental GT 650 models, and 2024 Super Meteor 650 models as indicated, subject to availability. Financing offers are available through Freedom Road Financial (FRF), a loan production center of Evergreen Bank Group, a member of FDIC. Annual Percentage Rate (APR) of 1.99% for 24-month term, 2.99% for 36-month term, 3.99% for 48-month term, and 4.99% for 60-month term, and to qualified applicants only, and only on select new, untitled 2023 and 2024 Royal Enfield models. Not all buyers will qualify, and if approved may receive a higher rate, depending on credit score. Payment Example: A 2023 Royal Enfield Hunter 350 with an MSRP of $3,999 and with a purchase price of $3,999, a 60-month repayment term, and 3.99% APR results in monthly payments of $75.45. This payment example does not include sales tax, destination charges, documentation fees, or other fees. If fees or additional accessories are included in the financed amount, then your monthly payment will be higher. Subject to model availability and dealer participation. Subject to credit approval by FRF, not all applicants who apply will qualify. Financing offers can change or be canceled at any time. This offer cannot be combined with any other offers. The free freight offer cannot be combined with the low-interest finance offer. Finance offer valid through authorized U.S Royal Enfield dealerships only. 

This is an either-or promotion with customers being able to select a low-interest finance option or free freight on select models, customers are not able to combine both options. This promotion is valid from April 1st-30th, 2025, subject to change or termination at Royal Enfield North America’s discretion.